When the power goes out, electric utility customers want it back, and fast. Now it’s possible for a “smart” or “self-healing” electronic grid to reduce customers’ hours without power to just a few minutes. But adopting this technology is more complicated than flipping a switch. Keep reading →
For the average residential customer, there’s a lot of confusing information out there about smart meters. Much of the discussion around the smart grid focuses on how advances in technology will benefit utilities.
While it’s true that a self-healing grid will bring shorter, less frequent outages and that smart meters can help make the electrical grid more efficient, most customers view reliability of electrical service as a given, not a benefit. In order to increase customer acceptance and adoption of advanced metering technology, the personal benefits need to be framed in ways that resonate with residential customers. Keep reading →